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Pepperdine | Seaver College

Public Relations Program Learning Outcomes

A student who graduates with a major in Public Relations should be able to:

  • Evaluate and analyze relevant theories, philosophies, and practices of communication and public relations.
  • Communicate their thoughts clearly, succinctly, and persuasively in textual, visual, and oral formats using appropriate style for the situation and medium involved.
  • Critically evaluate their own work and that of others for accuracy, clarity, appropriate style, grammatical correctness, and sensitivity.
  • Demonstrate ethical research, planning and execution of public relations efforts that integrate faith with the responsibility to serve and engage communities and social justice globally.