Integrated Marketing Communication Major
The Seaver College integrated marketing communication program offers our students practical preparation in an interdisciplinary field. The program prepares students to step into a variety of fields and positions in the areas of either marketing management or communication management.
Integrated Marketing Communication Degree
The bachelor of arts degree in integrated marketing communication requires a grounding in the fundamentals of business, principles of effective mass communication, an introduction to modern corporate image, branding, advertising, public reputation communication, public relations practices, and behavioral patterns of stakeholder consumers.
Learning Beyond the Classroom
Our experiential learning opportunities encourage you to learn as you experience the "real world." This experience not only looks great on a resume, but also puts you ahead of other students when competing for similar jobs.
Outstanding Student Leaders
Students from all different majors at Seaver College participate in our extracurricular activities, combining their natural talents with their dedication and outstanding work ethics to refine their craft and become proud representatives of their particular programs. We are proud to highlight our wonderful student leaders and showcase their work and dedication to our programs.
Internships for Communication Majors
Communication internship programs provide opportunities for students studying journalism, organizational communication, public relations, and telecommunication to work in a professional capacity with newspapers, radio and television stations, and advertising and public relations agencies. Students gain field experience at the same time as, and as a part of, their academic training.
Thousands of successful professionals and civic leaders have earned degrees from the Communication Division at Seaver College. Learn about our honor societies and a few notable Pepperdine alumni who are making a difference.