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Pepperdine | Seaver College
Seaver student studying in Payson Library

Advertising Major

Advertising majors at Seaver College study a variety of subjects including creative copywriting, multimedia design, digital and non-digital media planning and buying, consumer behavior research, advertising strategy, campaign development, digital strategy, digital analytics, and managerial techniques. Our unique major is only one of a few universities nationwide offering an extensive program in advertising.

Advertising Degree

Advertising is a key form of marketing communication, as it is one of the most important ways companies and organizations inform the public about a product, brand, service, and idea and promote them strategically. Our advertising majors learn about product, service, and idea advertising; supporting nonprofit organizations, and making high-stakes marketing decisions.


What Communication Division Grads Are Doing

 

71.6%

Employed Full-Time or Part-Time

11.4%

Admitted to Graduate School

2.3%

Full-Time Volunteer or Other Activity

14.7%

Seeking Employment or Grad School

Why Pepperdine


Pepperdine Seaver College is consistently recognized among the top-ranked universities in California and the United States. We are a Christian university where students grow in knowledge and character. As a liberal arts institution, we focus on providing rich opportunities for intellectual and spiritual exploration for students with a diverse community.

 

 

Located in Malibu, CA

 

13:1 Student-to-Faculty Ratio

 

80% of Students Participate in an International Program

 

120,000 + Alumni Network

Student Opportunities

Learning Beyond the Classroom

Our experiential learning opportunities encourage you to learn as you experience the "real world." This experience not only looks great on a resume, but also puts you ahead of other students when competing for similar jobs.




Outstanding Student Leaders

Students from all different majors at Seaver College participate in our extracurricular activities, combining their natural talents with their dedication and outstanding work ethics to refine their craft and become proud representatives of their particular programs. We are proud to highlight our wonderful student leaders and showcase their work and dedication to our programs.

Internships for Communication Majors

Our Internship programs allow students to gain career experience in advertising, communication, integrated marketing communication, journalism, public relations, screen arts, and sports administration. Students work in a professional capacity within major media companies, advertising agencies, PR firms, nonprofit agencies and within private companies, applying academic knowledge in a professional environment.

Our Students

Thousands of successful professionals and civic leaders have earned degrees from the Communication Division at Seaver College. Learn about our honor societies and a few notable Pepperdine alumni who are making a difference.



Advertising Student Testimonials

 

Take the Next Step

Reach out to us to learn more about Pepperdine's undergraduate programs.

Get In Touch

Learn more about how you can join the Pepperdine community.

Visit Our Campus

Explore Seaver College and connect with an admission counselor.

Start Your Application

Submit an application and be one step closer to becoming a Wave.

 

Contact Us

Communication Division
Pepperdine University
24255 Pacific Coast Highway
Malibu, CA 90263
Office: CCB 206

310.506.4211

Sarah Stone Watt
Divisional Dean & Professor of Communication

Esther O'Connor
Office Manager

Sara Fernandez
Technology Liaison